Whilst CES hasn’t been a hotbed for new smartphone launches, Alcatel OneTouch has decided to take the opportunity to announce a brand new array of devices through the event called the Pixi 3.
Unlike most conventional smartphone launches however, the Pixi 3 actually boasts 24 completely different variants for carriers to choose from, making for quite a lengthy list of handsets.
To begin with, there are four base configurations of the device, with completely different spec lists, starting at 3.5” and topping the mark at 5” on the display front.
Once a carrier has selected the configurations it would like to stock they can then take a look at what type of connection it will boast, 3G or 4G, and which operating system it will run on, with Android, Windows Phone and Firefox all compatible.
To top off the already massive selection of variants to choose from, Alcatel OneTouch also offers seven different colours for each handset.
This obviously makes the Pixi 3 one of the most varied devices ever, and also means that certain carriers may be able to achieve exclusivity with a certain operating system, screen size or colour.
Luckily for us, all of the different styles are expected to land squarely in the budget market, meaning we won’t be paying over the odds for a slightly improved device.
The budget price tag is backed by the design of the Pixi 3, which rocks a fairly standard plastic build to keep costs low, so don’t go expecting any premium metallic budget handsets here.
Obviously the size of each device varies, but the general design trend stays the same, with rounded edges and fairly common port placement across the selection.
There’s nothing too out of the ordinary with the Pixi 3, but to differentiate models it does look like the operating system will be listed on the back of each handset underneath the main branding, which itself is inscribed onto the back casing.
It’s hard to make a call on every device right now seeing as there is such an array to choose from, but as budget devices come they look more than ready to hit the market, and could be a good platform for the Firefox OS to really make some noise on the mobile market.
Unfortunately, there’s been no news released about a possible launch date for the multi-faceted Alcatel OneTouch device, but you can expect to see it hitting shelves ahead of March.
Prices however, are determined by the variant each carrier decides to work with. So, the 5” device will be more expensive than the 3.5” effort for obvious reasons.
Don’t expect a huge marketing campaign surrounding the Pixi 3 handset, but if it proves a successful launch by Alcatel OneTouch it might begin to make some waves in the UK market.
Written by Luke Hatfield