It looks like it could be the end of the line for those time consuming 3G loading times, as 4G traffic has officially started to overtake it here in the UK.
According to the guys and girls at EE, its 4G service is now seeing more use than its 3G – less than three years since its UK launch.
3G has been the go-to network connection for smartphones for quite a while, since 1998 in fact – but it has begun to show its age with the ever-growing love of mobile media content being dogged by loading times.
4G streaming has proved the answer for now, offering users a faster connection which makes watching video and downloading information a much faster and less time consuming task.
3G is still widely used as a back-up to the latest generation of mobile connections, with most mobile users often using the service when they’re out of range from a 4G source – however, that’s now becoming less likely than ever before.
EE is now claiming that almost 90% of the UK population is covered by its 4G service, with notable growth in rural areas including Scotland, Wales and the South West of England.
4G was formerly available in some of the UK’s biggest cities only, but as it’s become more popular, EE has been proactive in introducing it to other areas of the country.
4G’s growth is being heavily attributed to the ever expanding use of video and media through our mobile phones, with social media sites often featuring video that requires a decent internet connection.
This has been proven by statistics surrounding mobile internet usage rates, with 67% of video streaming currently going down to the YouTube mobile app – which requires 4G to avoid buffering times on videos. What is 4G?
Apple Maps is also an internet heavy GPS location tracking app that accounts for 73% of all mobile GPS services, despite being criticised for its poor performance against Google Maps.
Also, the growing focus on health and fitness apps, which is also linked to the wearable trend is also said to be aiding the 4G network’s popularity.
EE currently stands head and shoulders above all other mobile networks when it comes down to 4G services, offering more coverage than all other competitors for now.
Also, this looks like it could be continuing in the future, as EE is currently being taken over by BT in a deal worth £12.5bn.
This brings in the possibility of BT merging both companies together to make for one of the biggest names in telecommunications on the planet – something which spells bad news for competing companies.
However, it could help with the implementation of 5G in the future, as BT and EE would likely be able to work out a way to bring it here before anyone else, although that’s a long way off yet.
Written by Luke Hatfield